Web design for dental practices
A dental website has one job: turn someone who is nervous, insured and comparing three practices into a booked appointment. Everything else on the page is in service of that.
What a patient is doing when they land on your site
Checking you take their insurance
It is the first question and often the only one that matters. If the answer is not findable in a few seconds, they go back to the results page. We put the plans you accept where they can be read, not buried in an FAQ.
Reading reviews before anything else
Patients trust other patients more than they trust the practice. Reviews belong high on the page, with real names attached, not in a carousel at the bottom nobody reaches.
Deciding whether this will be unpleasant
A meaningful share of people put off dental care out of anxiety. Photos of the actual rooms and team, plain language about what a visit involves, and sedation options if you offer them do more work than any stock image of a smile.
Trying to book without phoning
Plenty of patients will not call. An online request form or a real booking integration captures the ones who would otherwise have closed the tab.
Patient forms and HIPAA
Anything that collects a patient’s health information has rules attached. A plain contact form asking "what brings you in?" can collect more than you intended, and standard form plugins email that straight to an inbox in clear text.
We keep intake deliberately light on the website — enough to book, not enough to become a record — and point anything clinical at the system your practice already uses. If you need true HIPAA-compliant intake, that is a specific integration and we will scope it rather than pretend a contact form covers it.
What goes into the site
Not every project needs all of it — this is the menu, not the invoice. We work out which parts actually apply to you on the call.
- New patient landing pages
- Service pages by treatment, the way patients search
- Online booking or appointment request
- Insurance and payment information
- Team and doctor bios
- Review integration
- Before-and-after galleries
- Multi-location support
Dental sites we have actually built
One live client site you can open right now, a ten-year engagement written up in full, and a design of our own. We have labelled which is which.
- Live client site
A Great Smile Dental
A hand-coded site for a northwest Las Vegas family practice, built around one action: booking an appointment. Patient reviews and star ratings sit high on the page so the trust work is done before a visitor scrolls, and the service menu is organised the way patients think about treatment rather than the way a practice files it.
Visit the site - Case study
Las Vegas dental practice
Over a decade of local search, brand identity and web work for a valley practice — through a multi-location expansion and an eventual acquisition by a national group.
Read the case study - Example design — ours, not a client
Dental & medical practice concept
A design we produced ourselves to show what a practice site can look like. It is not a client project and nobody is using it; it is here so you can see the standard rather than take our word for it.
See the design
$3,500 to build, $250 a month to run
The build is quoted after a free 15-minute call, because the honest number depends on what your site actually has to do. The monthly covers hosting, security, backups and unlimited content updates — the things that keep it working once it is live.
The full breakdown is on our small business website pricing page. If you are in the valley, our Las Vegas website design page covers how we work locally, and our small business web design overview covers the rest.
Dental practices — common questions
How much does a dental website cost?
A custom dental site starts at $3,500. Where yours lands depends on how many treatments you need pages for, whether you want real online booking or a request form, and how many locations you run.
After launch it is $250 a month for hosting, security, backups and unlimited content updates — which matters more in dentistry than most trades, because insurance lists, new-patient offers and team photos change constantly.
Can patients book online?
Yes, two ways. The simpler one is a request form that lands in your inbox and that your front desk confirms by phone — most practices start here and it converts well.
The other is a live integration with your practice management software so patients pick a real slot. That depends on what your software exposes; we check before promising it.
Do you handle HIPAA compliance?
We build so the website is not the place patient health information is collected, which is the sensible default. Booking requests stay minimal and anything clinical goes to the system your practice already runs.
If you need genuinely HIPAA-compliant intake on the site, that is a specific integration with its own requirements and a business associate agreement — we scope it as its own piece of work rather than implying a standard form covers it.
What about multiple locations?
Each location gets its own page with its own address, hours, team and map, so Google can associate the right one with the right Business Profile. A single page listing three addresses competes with itself in local search.
Fifteen minutes, no pitch
Tell us what the practice does and who you are trying to reach, and we will tell you what the site needs — and what it does not. If we are not the right fit, we will say so.
Book a 15-minute call